HOW TO BUILD A WEB PRESENCE JUST WITH FEW STEPS
Having a strong online presence is crucial in today’s business world, whether your company is service-based, offline, or online. And this is not limited to e-commerce. The epidemic has expedited the expansion of e-commerce, but it has also increased support for small local companies. The truth is that 97% of consumers seek and learn about local companies online.
But just as the internet changes, so does what constitutes a powerful online presence. You will discover all the information you require in this comprehensive, data-supported guide, including:
What an internet presence is, why it matters, and how it is defined.
25 tested strategies to improve your internet visibility in 2021.
7 free resources to support you in maintaining that presence.
By the conclusion, you’ll be prepared to fill each and every crevice.
Why you require a powerful web presence?
You have more options to increase brand recognition and boost your reputation the more methods you can bring your company in front of your target audience and provide them with exceptional experiences. However, a good internet presence can help your company in other ways as well. Get found: 97% of consumers look for local goods and services online. When your target clients are searching for what you have to offer or not, having a strong online presence makes it simple for them to find you. Be perceived as a trustworthy company: 83% of people visit a store based on information they discovered online. Before making a purchase, consumers consult a variety of information sources.
How to improve your website’s online visibility ?
No matter how someone learns about your company—through social media, an advertisement, a listing, direct mail, a friend, or even just seeing it while traveling—their initial instinct is to go to your website. Going into business or making a call is much less tempting than reading your website at their own pace and instantly obtaining the information they need. This is the reason why 56% of customers won’t consider a company without a website. Without a website, 56% of customers won’t consider a company. That statistic dates back to 2017, thus it is likely that the percentage has increased and that the pandemic has further expedited it.